Aesthetic Academy
Professional Online Continuing Education for Aestheticians
Category: Education · Type: Online Course Platform / LMS Website · Duration: 5 weeks
Challenge
Create a professional education platform that presents aesthetic continuing education courses in a trustworthy way, allows students to browse available programs, access structured lessons, and complete certification-focused learning online.
AestheticStudy needed a modern, professional online education platform to deliver Continuing Education courses to licensed Master Aestheticians across Oregon and beyond.
We built a comprehensive e-learning platform featuring a course catalog with detailed program descriptions, pricing tiers, and enrollment functionality. The site highlights key credentials like Oregon State Board approval and showcases student success metrics.
The platform includes a full authentication system with student accounts, course access management with timed enrollment periods, and a clean checkout flow for course purchases. Each course page features detailed curriculum breakdowns, learning outcomes, and certification details.
The design follows a warm, sophisticated aesthetic with soft rose and cream tones — reflecting the beauty and skincare industry while maintaining a professional, academic feel. Typography choices emphasize elegance and readability, creating trust with prospective students.
Key features include responsive design for mobile learning, testimonial sections with real student feedback, an about page showcasing instructor credentials, and a contact system for prospective students. The AI-powered voice assistant provides instant support to visitors.
Business goals
- Sell online continuing education courses
- Build trust with licensed aestheticians
- Present the academy as a professional education provider
- Make course discovery simple and conversion-focused
- Support online learning through structured lessons and clear progress flow
- Create a scalable foundation for future courses and student features
Scope of work
- Website structure and UX planning
- Homepage design and content layout
- Course catalog section
- Individual course detail pages
- Lesson list and learning flow
- Online lesson content interface
- Student sign-in and enrollment entry points
- Responsive mobile adaptation
- Trust-building sections and academy positioning
- CTA strategy for course enrollment
Design approach
The design uses a soft editorial aesthetic with warm neutral backgrounds, elegant serif typography, muted rose accents, and spacious layouts. The interface feels premium, calm, and professional, which matches the beauty and aesthetics education industry while keeping the learning experience simple and focused.
Technologies
- React
- TypeScript
- Tailwind CSS
- Vite
- Supabase
- Framer Motion
- shadcn/ui
- Radix UI
- Lucide React